People tend to think it’s harder to sell your home in winter than in spring or summer. While this may be generally true, there are always people looking to buy. Whether it’s moving to a larger home after a newborn baby (or two), relocating for work, taking advantage of the slower months to view homes at a more comfortable pace, or even downsizing if necessary, there is never an ‘off-season’ in real estate!
Naturally, there is less competition on the market in these winter months. While there may not be as many buyers either, the above factors mean that there are still people looking to buy. With less available houses on the market, you will have more time on average to show these people your home, which increases the likelihood that they’ll become interested and move forward with purpose.
You can take advantage of the cold weather by playing up the warm, cosy feeling people get when entering a welcoming home in the winter. Make sure the house is well heated. This can be easily overlooked, especially if there is no one living in the home at the time. People will not want to linger around a freezing house for long!
Little things like lighting candles, having some slippers at the front door for people, or having hot chocolate ready for people when they arrive can really set the mood upon arrival. Make people feel as comfortable as possible, and good things will happen.